The New York Times Guides South-Western College Publishing
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NY Times Marketing Home
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Last updated - 7th August 2000

  • What's New --recent marketing stories.

  • Featured Story --last month's favorite, including an introduction and learning exercises.

  • Featured Sections --ongoing, or in-depth coverage of special marketing topics.

  • Table of Contents --chapter topics with links to bonus and print stories. Bonus Stories complement and reinforce key chapter topics while the Print Stories are an online replica of the printed book.

  • Archives --previously run feature stories organized topically by date.

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